Super Powers Logo Concept Artwork





Early in the Super Powers line's development a series of hand-drawn pencil logos were illustrated to nail down what would ultimately serve as the final logo for all packaging, advertising, etc. A series of 24 logo drawings were completed; each offering an interesting glimpse into the logo's development.

The artwork found on on this logo encompasses most of the board, so I chose not to include a close-up image as a result. This logo reminds me of the Super Friends logo with the three-dimensional effect tied directly to the "Super Powers" graphic text.

Thanks to the foresight of a former Kenner employee, twenty-four conceptual logos among other packaging prototypes were saved from Kenner's obsolete files. The logos were publicly auctioned on eBay throughout 2010 affording me an opportunity to add several to my personal collection.

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